Let-It-Grow Routine for Thicker, Healthier Natural Hair and Locs

Long hair does not just come from genetics. It comes from length retention — keeping the hair you grow. Breakage, dry scalp, harsh sulfates that strip, and heavy grease that clogs are why many natural heads stay stuck at the same length. The Let-It-Grow system was made to solve that: cleanse without stripping, condition without weighing down, and keep locs, twists, and loose natural hair soft and manageable.

Customer love

One customer wrote: "totally tames my grey hair and my locs look healthy and manageable." Another: "makes my hair look healthier and it tames my locs when frizzy. My hair feels thicker."

Why hair breaks before it looks long

Harsh shampoo every wash = squeaky but brittle. No conditioning = tangles = breakage when you comb. Heavy mineral grease = build-up, dull locs. Dry scalp = itch, flakes, scratching damage. You do not need more products. You need a consistent gentle routine.

The 4-step Let-It-Grow routine

Step 1 - Cleanse with Let-It-Grow Super Conditioning Shampoo 16oz: Wet hair thoroughly. Apply quarter-size amount, focus on scalp with fingertips, not nails. Rinse well. Repeat if heavy build-up. Shop Hair Care . For clarifying every 2-3 weeks, alternate with Black Shampoo & Conditioner with Coconut Milk 16oz. Step 2 - Condition with Let-It-Grow Creme Rinse 16oz: Apply mid-shaft to ends. Leave 3-5 minutes. Detangle gently from ends up. Rinse with cool water. Step 3 - Moisturize locs and ends: While damp, use pea-size of SuperGrow Hair Gel Extra Hold for flyaways — controls fly-away but still brushes out easily, does not yellow gray hair. Step 4 - Protect: Sleep in satin bonnet. For locs, re-twist less, moisturize more. Trim splits on schedule. Wash every 7-14 days, locs every 10-14 days, dry fully.

For thinning and shedding?

No shampoo grows new follicles overnight. This routine reduces breakage so you keep length, keeps scalp clean so hair can thrive, and softens hair so styling causes less snap. If you have sudden bald patches, see a dermatologist. For seasonal shedding, stay consistent 60-90 days. Take photo Day 1, Day 30, Day 60 in same light.

What to buy to start

Starter kit: 1) Let-It-Grow Super Conditioning Shampoo 16oz (or 8oz to try), 2) Let-It-Grow Creme Rinse 16oz, 3) SuperGrow Hair Gel Extra Hold 4oz for edges. 2-pack shampoo saves money if the whole house uses it.

Shop this routine

Shop Hair Care: - Start with Let-It-Grow Super Conditioning Shampoo. Free shipping over $75 + 20% off newsletter signup.

Written for Genuine African Formula Cosmetics | Support@genuineafricanformula.com